While younger generations are drinking less, adults aged 50 to 64 are drinking more, causing a shift reshaping the US bar scene
Alcohol consumption has decreased across the United States in recent years, particularly among adults under age 40, but there is one older demographic in which more people are drinking than before the Covid-19 pandemic – and more are doing so heavily, according to a new study.
For the first time since before the pandemic, the percentage of US adults who drink any alcohol decreased between 2022 and 2024, according to the report in the journal Annals of Internal Medicine. People from 50 to 64, which roughly corresponds with gen X, were the only age group in which drinking continued to increase.
They are likely hurting their health by imbibing, according to the latest science, but they are also helping keep open bars. Such businesses have struggled as younger generations, the drivers of nightlife, move away from booze.
Not mentioned in the article: 20- and 30-somethings are broke, and a night out is crazy expensive now. Plus legal weed is waaaay cheaper than alcohol.
This was my argument for a long time. For 25 I get 12 that’ll last me a night IF I don’t share. 25 of weed will get you 3 days if you just smoke j. Plus the whole not becoming a degen that makes bad choices is a plus.
Yeah, I only go out on occasions.
Nobody is lining up for the $14 six pack at the grocery store. I’m not exaggerating, I’ve even cut back simply because I can’t justify the cost. I’m not paying a %50 increase for the same beer I bought six years ago.
Hah, not this genx. 51 on dialysis for kidney failutre (fuck fascism) so I took my habit of hardly drinking down to no drinking.
Oof gl fellow lemming gl.
One of my Gen-X friends was telling me how he started drinking more during COVID.
He said one day the supermarket cashier remarked “oh hey, are you throwing a party?”
And he said “nope, this is just my personal weekly alcohol consumption.”
Awkward!
I had a close family member die of alcoholism not long before COVID, so I know it’s in my genes. I’d say it’s more tempting now than before because of the incredible chaos at work, but I have kids so my life isn’t about me anymore.
Alcoholism isn’t hereditary.
“Substance use disorders… are influenced by genetic factors” - https://web.archive.org/web/20250115025115/https://pmc.ncbi.nlm.nih.gov/articles/PMC8477224/
So those studies don’t prove that alcoholism is hereditary, nor do they prove that it isn’t just nurture. Since they aren’t twin adoption studies they’re generally useless.
If we look at those instead, it does not suggest that alcoholism is hereditary, but that certain genes increase the risk of substance abuse. It’s not that child inherits alcoholism from the parent, but the predisposition for alcoholism is in their genetics. This means that even if a parent is not an alcholic, the child will still be more predispositioned for alcoholism, meaning the hereditary term doesn’t make much sense.
They are likely hurting their health by imbibing, according to the latest science,
This must be emphasized more. The WHO has made a statement that for usual alcoholic beverages no level of alcohol consumption is safe for our health. This happened after carefully analysing a large body of research. Much earlier, alcohol has already been assigned to the highest class of carcinogenic substances, class 1. It sits in the same class as radiation, tobacco and asbestos.
Just for your information, sitting in the same “class” as tobacco and asbestos doesn’t mean what you insinuated here.
Asbestos is orders of magnitudes more carcinogenic than alcohol, don’t be alarmist
I have never once in my life lifted an alcoholic drink without that information.
Look, have a drink every now and then. It’s fine. Moderation is key, we’re not meant to live forever and a life lived for 150 years in a fuckin bubble is silly.
I get it, it’s a carcinogen we all know. So is smoke, should I stop enjoying a lovely campfire?
Should I stop leaving my home because someone could kill me?
Party pooper
I quit drinking last year at 33 years old next month is one year. I didn’t do it because I had a drinking problem, I was drinking one pint of beer a week, if that and a six pack would last a month, if I even bought a six pack at that point.
It was just like all it did was make me angry, tired or an ass to be around and it was becoming a waste and I didn’t feel like it was doing anything for me and it was a fucking waste after a while.
I did have a few thoughts of I could take or leave it when I was depressed a few times and those were the worst because that means I was considering drinking more because I felt like shit and then I was like fuck this shit.
…
… Plus empty carbs and ngl, I like root beer more than alcoholic beer. I like coffee more than alcohol. I like weed more than alcohol. I Iike chocolate more than alcohol. I like biking more than alcohol. I like everything more than alcohol.
The only time a beer really hits the spot for me is after a hot day spent working outside. The first sip of a frothy cold beer is magic.
But even then that works just as well with non alcoholic beer
A can of Pepsi that’s in a cooler that’s been chilled for like two hours, those are crispyyyy.
I’m 60 and never started drinking. I saw very early my older brother fall into the trap. I learned from his mistake.
My parents didn’t drink or smoke, etc. I followed their example. I don’t know why my siblings didn’t.
I virtually quit drinking in 2018. Went six years with out a drink of any alcohol. Lately I drink a few in social situations but not very often.
Those are the people that were already drinking
I think we were always a generation of drinkers
Stop framing it around desire to drink, it’s wealth ffs!
Bro. Let me give the yung’uns some advice: Don’t raw dog reality.
Avoidance isn’t a good way to handle (not handle) your problems either.
They’re at that age range where their house should be paid off by now, allowing them to have a few beers at a restaurant without maxing out their credit card.
Til a new word : imbibing - means drinking a liquid or, often informally, consuming alcoholic beverages.









